Creating an Effective Video Advertisement

Video can be an incredibly effective marketing format. In fact, if users come across an online video on a given site they are 80% more likely to watch it than to read content conveying the same information. It has even been said that video is the ...

The Power of B2C Video Content

An effective marketing team is one which changes with the times, adapts when necessary and holds their ground at the right times. Some supposed marketing “revolutions” prove to simply be passing fads forgotten within the span of months, whereas ...
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