5 Ways to Improve Your Trade School Marketing

You probably know by now that students aren’t going to fall through your doors and enroll in droves just because your school exists. As each year passes, more trade schools and other alternative career training centers open and compete for the same ...

How to Get More Google Reviews for Your Business

  How to Ask for Google Reviews If you own a business and have a Google Profile, you already know it can impact your reach. It’s why you have one. People can do a simple online search of your business and see your hours, services, sales, ...

New Google Business Profile Tools You Should Be Using

If we know anything for sure about 2020, it's that change is something we now expect daily. We are open... we are closed... we are open but with restrictions... It can be really difficult to communicate all of these constant changes with customers. ...

Using Snapchat for Business Marketing

Marketing is all about being in front of the right eyeballs. You can spend hours on end preaching as loud as possible only to find that the people you are really trying to connect with are not even hearing you. The options seem endless… Facebook, ...

The Time to Claim Your Google Business Profile Short Name is NOW

Author's note: This post was written July 3, 2019. Updates have been made and short names are no longer able to be claimed. In the last few months, Google has slowly rolled out a few new features for Google Business Profile account owners. The Googs ...

Using Social Media to Market Your Vocational School

You’ve probably noticed that social media is everywhere. That’s even more true for the college-aged. According to Hubspot: 55% of 18-29 year-olds use Instagram, and 60% of Snapchat’s 200 million users are under 25. Eight out of 10 teens are using ...

Advantages of Wearable Technology

Smart watches have taken the world of wearable technology by storm, and it’s becoming hard to imagine life before this level of accessibility. A few years ago it was unthinkable to believe something as small as a watch could replace our cell phones, ...

Avoid Security Breaches: Build a Better Password

 

The Real World Effects of Twitter Hacking

Back in April of 2013, the Associated Press sent out a horrifying tweet: there had been two explosions at the White House and President Obama had been injured. Naturally, the tweet claimed a great deal of attention, with as many as 4,000 retweets in ...

Fake Yelp Reviews: The Fight Against Astroturfing

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