It's Time to Own Your Marketing
A lot of businesses use third-party platforms as key tactics in their marketing strategy to drive traffic, awareness, and engage with potential customers. … and why not? Platforms like Facebook, Instagram, and Google have millions of daily visitors. ...

Create Better E-mail Marketing Content for Your Vocational School
If you thought that students were too busy Instagramming and taking snaps to be bothered with email, you might be surprised to learn that they are just as addicted to checking their email as they are their newsfeeds.

5 Marketing Tips for Home Improvement Companies
As your home improvement business grows, you must come up with different strategies to help you grow your brand and reach out to potential customers. Successful marketing begins with strategic customer outreach.

5 Tips for Creating a Good Email Subject Line
Inbox zero... everyone's goal. We scan subject lines and (maybe) the first couple sentences of 134 unopened emails to see what requires our immediate attention, what can be filed away in a "read later" folder and what catches our attention and needs ...

5 Tips to Make Your School’s Email Marketing a Success
Successfully Transform Your Trade School’s Email Marketing Efforts Nowadays, our email inboxes are becoming filled with more junk mail than our traditional mailboxes ever did. Most email providers and office management services actually offer junk ...

Keeping Email Newsletters Out of the Spam Folder
No matter what kind of reputation your business has established or how much respect you’ve gained, your newsletters can still end up lodged in that unfortunate region. Most items that end up in spam folders are never read, if even seen; they are ...

Writing an Appealing Email Newsletter
An email newsletter can be something of a tricky prospect. On the one hand, it has the potential to be a very effective form of communication. This is marketing delivered straight to the consumer, marketing that they specifically requested to ...

Things to Remember When Creating Your Email Marketing Campaign
So, you’ve decided to launch a new email marketing campaign in hopes of gaining a few more sales, leads, conversions, or end goals. What you’ve done in the past has worked… kind of. A handful of people opened your emails, a couple responded, and a ...
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