How to Get More Google Reviews for Your Business

  How to Ask for Google Reviews If you own a business and have a Google Profile, you already know it can impact your reach. It’s why you have one. People can do a simple online search of your business and see your hours, services, sales, ...

It's Time to Own Your Marketing

A lot of businesses use third-party platforms as key tactics in their marketing strategy to drive traffic, awareness, and engage with potential customers. … and why not? Platforms like Facebook, Instagram, and Google have millions of daily visitors. ...

Marketing Myth: Images on Google are Free to Download and Use

  One of the key components of any great piece of content is the photo, illustration, or diagram. The right visual framework contributes to a polished look that consumers basically demand if you want to grab their attention and get a minute of their ...

Avoid These Common Marketing Scams

Scams are everywhere. According to the Federal Trade Commission, one in 10 adults in the US will fall victim to fraud every year.  These scammers trying to steal what is yours are crafty individuals skilled with the ability to get you to slip up ...

Stop Ignoring Your About Us Page

  Building a website is an exciting process... At least, we like to think so. Hours upon hours are spent researching design ideas. The homepage of your website is (almost always) the most visited page of your site so that has to be perfect.

New Google My Business Tools You Should Be Using

If we know anything for sure about 2020, it's that change is something we now expect daily. We are open... we are closed... we are open but with restrictions... It can be really difficult to communicate all of these constant changes with customers. ...

Integrating Software Applications Makes Your Data Work For You

Remember the Telephone Game back when you were a kid? Here's a quick refresher. Everyone stands in a line. The first person whispers a message in the second person's ear. The second person then whispers that message into the third person's ear and ...

Simple Strategies for Frictionless Sales

Sales and marketing techniques have evolved significantly over time. In the past, it was all about being direct and convincing someone that they needed to buy a particular product or service. Selling someone has lost its effectiveness. The ...

Communicate Your Safety Plan to Welcome Customers Back

Many parts of the country are beginning to see a glimpse of the light at the end of the tunnel. States are beginning to slowly lift restrictions. Select businesses are being permitted to reopen if they follow social distancing and additional safety ...

7 Marketing Activities To Do When Customers Are Distracted

The world has just been flipped upside down. In a matter of no time, non-essential businesses are closed and people are being told to stay at home. No one could plan for this. Even with a moderate warning of a couple of months, proper preparation ...
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